The "Paritet-Service" Group ( is one of the biggest toy companies in Ukraine. We have grown up from a small company to the experienced distributor of toys from world's leading manufacturers and earned a considerable trustworthy professional reputation. Our business is based on the exclusive partnerships with global manufacturers providing only the best toys. For our suppliers we are a stable and financially reliable partner, fulfilling its liabilities under any market condition, and for our customers – the guarantor of quality and well-timed deliveries.

We continuously consider all demands of the Ukrainian consumers and have a solid experience in toy wholesale. As a matter of experience, we have chosen the appropriate variety of toys for any age providing high quality for reasonable price.

Our goal is to satisfy the customers' demands with good logistic services at the minimal time and costs. Our relationship with the customers is based on the following main principles: open-mindedness, transparency and honesty.

Apart from the successful distribution business, we strongly focused on e-commerce and domestic toy manufacturing.

We were the first to establish and so far remain the only who operates the online supply platform - "Neplaksa" ( It enables our small and medium customers to purchase products of different brands from different suppliers at one place.

Furthermore, we maintain the biggest professional online toy store "Ogoshka" ( Today "Ogoshka" is a strong, competitive retailer with the widest range of toys, fair and reliable price policy and excellent services.

Another succeeding branch is toy development and production. We created ToysLab (, which is not just a company but also a community of parents united by the desire to develop the best toys for their own children. The concept behind each toy from ToysLab is unique and has been tried and tested successfully in the domestic market. Our toys are designed with safety and durability in mind. Only the highest-grade materials are used, rigorous testing procedures ensure that quality standards remain consistently high.

Until now ToysLab has successfully developed and launched more than five own brands, including Ася, BeBeLino, Meli Dadi, TrueDough, Science Agents.

Our biggest honor is TrueDough – eco and safe modeling dough for small kids. The dough consists of food ingredients only and manufactured in Ukraine with our patented technology. We export TrueDough to more than 15 countries, including Italy, UK, France, etc.

ToysLab is the regular exhibitor in Nuremberg (Spielwarenmesse), Hong Kong (HKTDC Hong Kong Toys & Games Fair) and New York (American Toy Fair). And of course, we are the permanent participant of the Ukrainian toy fair “Baby Expo”.

We also stand for the fair trade and equitable development of the toy industry in Ukraine. "PARITET-TOYS" is one of the founders of the Ukrainian Toy Industry Association ( Our mission is to introduce civilized rules of toy business within Ukraine, development of quality children’s toys market, which meets high international quality standards. Our goal is to combine the efforts of all stakeholders of the Industry for the purposes of furthering its social and economic development, to facilitate maximum gratification of needs of children in quality toys.


Needless to say that we are open to any new opportunities and feel free to contact us. 

"Paritet-Service" Group of companies

6V Kyivska str., Vyshneve, Kyiv region, Ukraine, 08132

Tel.: +380 (44) 371-17-95, fax: +380 (44) 371-17-96


© 2018 Group of Companies "Paritet-Service“. All Rights Reserved